[Read free ebook] A atuaccedil;atilde;o do profissional de inteligecirc;ncia competitiva (Portuguese Edition)


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A atuaccedil;atilde;o do profissional de inteligecirc;ncia competitiva (Portuguese Edition)

[Read free ebook] File size: 53.Mb

Author : Janete Ribeiro, Eduardo Lapa, Faacute;bio Rios, Elisabeth Gomes
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Description : Trata-se de um livro que aborda o perfil do profissional que atua na aacute;rea de estrateacute;gia de marketing das empresas. Este profissional tem como missatilde;o elaborar anaacute;lises que suportem a tomada de decisatilde;o dos executivos das grandes corporaccedil;otilde;es. Abordamos a expectativa das empresas, dos profissionais que jaacute; atuam na aacute;rea, aspectos quanto a formaccedil;atilde;o necessaacute;ria e as oportunidades desta aacute;rea de atuaccedil;atilde;o.

The focus of the uncovered advertising

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